an interesting name for a new site: Hotwire. Nothing beats originality, that’s for sure! Evidently they passed “Overblown Marketing Writing 101” as well: “Hotwire also has the backing of a prominent $8 billion investment firm to quickly aggregate strategic partners in multiple categories.” Gotta love aggregating those strategic partners! Fun for the whole family. A little further down the main page indicates that this crap is put together by Scient, a buncha airlines and some VC I’ve never heard of before.
How’s this for diversification?
Roots Clothing is going to be the name partner in a new airline venture. RootsAir – you can see it in the original business plan too… “Yup, here’s what we’re going to do: 1980 – shoes; 1985 – shoe stores; 1990 – clothing boutiques; 1998 – those wicked Olympic hats; 2001 – airline.” All according to plan.
Ok so I’m just
sitting here minding my own business and I read Saturn’s bookmarks which leads me to some site with the improbable name “westernhomes” who I notice does a lot of record reviews. And so I’m wondering what a kid who’s probably 10 years younger than I am could possibly understand about the magic that the ‘Mats represented to someone living in the midst of hair-band early 80s hell. Well, it turns out quite a lot. A whole lot, in fact. And he has a damn good turn of a phrase as well, as this quote from a review of a shitty Cracker CD (Garage D’Or) demonstrates: “Eurotrash Girl,” with its thieved Van Morrison bassline and weird nightmare travelogue narrative, became the biggest eight-minute radio single since, like, “Stairway.”
