Business

Freelancing as a career

April 21, 2008 by Michael Boyle

My friend Craig Silverman has written a post with some great advice for freelance journalists trying to develop their career in difficult economic times: Freelancing the future. He came to this in response to a post by Adrian Monck, who has been making the case recently that journalism is not at fault for the decline in newspapers.

Monck is almost certainly right, and Craig’s advice is really good advice – not just for freelance journalists but for any independent consultant-type person trying to get things going. But it’s the business side of the news media business that has and continues to screw everything up, IMO. When the net came along, they said, “look, blogs are great, everyone wants more opinion and context” and went ahead and gutted their news reporting function in favour of more opinion, more columnists, more of what the blogosphere was doing very well from it’s inception.

The problem is – that was the exact opposite of the bet they should have made. Opinions are like noses – everyone has one – and no one gives a damn if it’s some “journalist” (whose publisher likely sold him/her out long ago) who has written the opinion piece. On any conceivable subject, I can go out into the blogs and find at least one if not a dozen writers with more experience, more context, and more knowledge about a subject than any journalist has.

What we need – and by “we” I mean society at large – is honest, exhaustive, factual reporting. Newspapers should have (and should be) increasing their reporting budgets and decreasing their spend on columnists and opinions. I do want more opinion and context – but the last place I want to go to get it is a newspaper.

Web 2.0 and the Enterprise

February 22, 2008 by Michael Boyle

Alexander Wilms wrote an interesting post called The Trouble With Web 2.0 at Boxes and Arrows, to which Jon Lebkowsky wrote a lengthy response on the Social Web Strategies blog. Wilms is generally optimistic about the adoption of new online strategies in the enterprise, and where he sees barriers, Lebkowsky challenges those very effectively in his response.

Lebkowsky is right on when he writes,

The question is, how do you promote a different set of values within the corporate environment, so that cooperation is favored over competition, in at least some contexts? A company may lose valuable potential for innovation if leaders within the organization don’t work to support collaboration. Again, this is something we should at least be willing to consider.

It may not be comfortable, but I think it’s important that companies embarking on “Web 2” projects understand that it’s just as much about their corporate culture as it is about technology or what have you.

There’s another fundamental problem underlying Wilms’ article, though, which is the assumption in a lot of discussions on Web 2.0 and the enterprise that embarking on such projects is an OR not an AND proposition. There is nothing better for a company embarking on an an internal blogging project than an existing (underused, over-priced) KM system – and the reverse is true as well (x 10).

Microsoft offers to buy Yahoo

February 1, 2008 by Michael Boyle

The big news this morning is that Microsoft has offered $44.6B to buy Yahoo, the figure representing a 62% premium on the share price at yesterday’s market close. It’s very unclear at this point what will come of this, but as a user I find it hard to see how such a tie-up could be beneficial to me. From my perspective, although MS has done some interesting things on the net, none of their initiatives have been focused on delivering the best quality of user experience or even innovation – their plays have seemed to by cynically based on scaling up so-so experiences and hoping that the brute force of that scale can make them important. What we learn from Google, however, is that though scale is important, it is deeply related to quality and innovation in a way that consumer software never was.

Update: Techcrunch has looked at some of the numbers.

Standout Jobs has launched

January 28, 2008 by Michael Boyle

Montreal’s own Standout Jobs has launched Reception this morning. Founders Ben Yoskovitz, Fred Ngo, and Austin Hill are in California for DEMO 2008, where they’re presenting on Wednesday morning.

Standout Jobs is all about providing companies with advanced tools to use for recruiting. Companies can use Standout Jobs to easily build customized recruiting micro-sites to publicize their openings and provide a rich experience for prospective employees, enhancing their ability to land the best candidates. As well, their backend gives companies enhanced tools to get their job postings out to a variety of different job sites. (More information at Mashable).

I think Standout Jobs is going to do very well both at DEMO and with customers. It addresses a real pain point for small and medium size businesses and I am sure it will pay for itself after one or two good hires. Congratulations to the whole team!