Microsoft because now he can concentrate more on important things rather than Microsoft all the time. His most recent piece is called The screwing of the Long Tail, and while I don’t think that the long tail is actually being screwed, he does make some excellent observations about blogs (&c.) and advertising. What I mean when I say that the long tail is not being screwed, I mean that they (we) would have to have expected something to be considered to be screwed – and the whole point of the long tail is that people along that part of the curve are doing it because they like doing it. I’m not sure that it can continue to be a long tail if it’s done consciously for profit.